Water was an exhibition devoted to the most abundant material on the planet. Despite its ubiquity (and perhaps because of it) water is often overlooked or taken for granted, yet its impact is vast and wide-ranging – it is a key component in the concrete of our buildings and the wood of our furniture; a benchmark in scientific measurement systems; a means of generating energy; a world-sculpting force of creation and destruction; and an essential for all life on earth. With such a broad spectrum of areas to explore, 13 designers from a number of disciplines and backgrounds were given free rein to respond to the theme with new products, materials, installations or experiments that involve, examine or are otherwise inspired by the properties and potential of water. Featuring Andy Sheen, Dean Brown, Fernando Laposse, Henrik Nieratschker, Interaction Research Studio, James Patmore, Kirsi Enkovaara, Ola Mirecka, Philipp Ronnenberg, Simon Denzel, Six:Thirty x Matteo Loglio, Studio PSK x Karl Toomey and Unit Lab, the exhibition took place during London Design Festival 2017 at the Copeland Gallery in Peckham, accompanied by a series of events considering the largely uncharted relationship between water and contemporary design.
Exhibitions with such a fascinating theme don’t come along often, so we were pretty much gripped from the moment the Unit Lab guys stepped into Zetteler HQ. We worked with all the designers involved to publicise the exhibition, and to raise the profile of water itself as both a creative and material resource.