Founded in 2001 by Ella Ritchie and Sam Jones, Intoart began as an eight-week project to respond to a lack of high-quality arts education and limited opportunities for artists with learning disabilities. Determined to challenge preconceptions and overturn prejudices, Intoart aims to provide a platform for people with learning disabilities to become both visible and equal in the art world – not merely applauded for participating, but recognised and respected as creatives in their own right. Since its establishment, Intoart has become a permanent, full-time programme and studio space, guiding and supporting the work of 21 artists and designers, working in illustration, fashion, ceramics, product and graphic design. Now with a new and much-expanded space in Peckham, Intoart houses art and design studios, a shop and an archive of 2,000 artworks, and maintains an exhibition programme in collaboration with contemporary art galleries and museums. Members of the collective have had their work showcased in high-profile group and solo exhibitions and acquired by national collections, and many have gone on to establish independent careers in art, supported by Intoart’s Solo Artists programme.
We talk to the creative lead behind Intoart and John Smedley’s jaw-dropping collaboration – fashion legend Holly Fulton.
Centuries-old British knitwear brand John Smedley is a pretty big deal in the fashion industry, so naturally we were chomping at the bit to get the inside scoop on its collaboration with our client Intoart. Here Ella Ritchie, the founder behind the London design studio that works inclusively with people with learning disabilities, tells us all.
The inside scoop on the collaboration between inclusive south London collective Intoart and luxury knitwear brand John Smedley.
The south London-based art collective has moved into a brand new studio in the heart of Peckham.
South London-based art collective Intoart strives for people with learning disabilities to be visible, equal and established artists.