At Zetteler, we pride ourselves on building close, lasting and sincere relationships with both our clients and the journalists we work with – here’s what some of them have to say about us…
Working with Zetteler has been a hugely thrilling process – based on open and positive conversations, aligned values and purpose. We felt listened to and heard at every step of our working relationship.
Very quickly, Sabine and Rupert felt much like a part of the Freehaus team and helped provide the incisiveness and commitment we needed to hone our practice’s profile and reach.
Working with Zetteler has provided us with a huge opportunity to harness and direct our message as a number of our projects were completed and publicised. They helped find us the right opportunities and platforms to show who we are as a practice and what we can do.
Zetteler continue to be an ally and we will continue to sing their praises to anyone that wants to find out more!
Zetteler have an integrity that sets them apart from other agencies. Their heart-felt beliefs and considered enthusiasm makes for a trustworthy compass to navigate the choppy waters of commercial and cultural endeavours. I trust them implicitly.
They bring insightful observations and intelligent suggestions with calm and clever thinking. I would thoroughly recommend Zetteler for hand-holding, direction giving, energy and inspiration.
Zetteler, for me, represents the future of PR that is driven by a hunger for social value and positive growth. It's always a pleasure to see the wonderful work and creatives they champion. As a journalist who specialises in sustainability, design and investment, it means a lot to me know there is a resource and platform helping to bring real solutions to our socio-economic and environmental challenges - through inclusive design.This is the service that Zetteler delivers that is unmatched in this field.
The team are an absolute pleasure to work with. They each bring their own unique voices and perspectives - while still staying true to the vision of the founder - Sabine. I first met Sabine while I was hosting a panel on communications and branding for Marguerite a few years ago, and I've been hooked ever since. Her passion for sustainable, diverse and accessible design is sincere - and compelling.
Zetteler are the breath of fresh air that design PR has been waiting for. This team of professional enthusiasts approach each project with unadulterated vitality, they galvanise the brands they work with and have an energising effect on the journalists they engage. They bring with them design knowledge and persistent and genuine curiosity - essential qualities for anyone doing what they do. Integrity goes a long way, especially in this magnificent discipline we call home, and Zetteler have it in buckets. It's the reason I listen when they speak. And if you are a brand thinking about hiring them, that's all you really need to know.
I found Zetteler a really exciting agency to work with thanks to, amongst other things, their deep understanding (and up-to-date knowledge) of the current cultural landscape. Their ability to take a broad view of a project and talk about risks as well as rewards makes them feel more like collaborative partners than other communications agencies that have pitched to us in the past.
Zetteler understood the very essence of who we are and what we are doing. The principles behind Zetteler are about making a difference – PR is the form of communication that enables them to be able to tell those stories and spread the love. If Zetteler can champion and communicate Ma-tt-er, which can seem like quite a complicated subject, then I can’t see why wouldn’t you want to work with them. The dream team!
For me, Zetteler is more than just a PR agency. They are a team of passionate and forward-thinking innovators looking to make a difference in the design world. With an open, honest and genuine approach, every member of the team is truly passionate about each project they work on.
Sabine is a true leader and her passion filters through and the team are genuinely invested in each client and you sense that commitment at every point of contact.
It is a joy to work with a team like Zetteler and I know they will always bring fresh ideas to the table and think outside the box. They cut through all of the noise to bring real stories to life and understand what is needed to ensure the future of design moves forward in a positive way.
Their endeavours as a team to reduce their impact on the environment is impressive and I appreciate their dedication to looking at the social and environmental impacts of design through clients who align with their own values.
For me, working with Zetteler means being able to have an honest conversation with a bunch of people whose taste and passion I totally believe and trust in. Pitches never feel like pitches, because they're projects that the team are fully invested in. NOTHING they do is boring, even their press releases are fun to read.
The way they do PR feels modern and up to date, and if you look at the client list – it represents the diversity needed to push the industry forward.
In my opinion, Zetteler does PR the way it should be done. They listen to their clients and work relentlessly to get what they need in the most effective way possible – by being honest. If you want to work with a team who have bags of energy, a wealth of knowledge and an eye for anything beautiful, I would wholeheartedly recommend Zetteler!
Zetteler’s strength and total USP is that they work only with clients they are genuinely excited about and keen to promote – the enthusiasm and reverence is infectious and persuasive! For me, it also means that they seem to truly understand the ethos and mission of each of their clients, which really bolsters their ability to think imaginatively and laterally about how to bring them to new audiences.
Their tone of voice is extremely warm, unboring and non-corporate – a press release that is enjoyable to read is somewhat of a novelty, and Zetteler’s editor Anthony is incredibly consistent in producing succinct, informative writing that is also full of personality and energy.
Plus, and this can't be underestimated, the whole team seem to be very happy in their jobs. Zetteler HQ is a refreshing place to be. They understand quirk; they understand art and innovation; they understand the bigger picture of how work connects to everyday life and not just within its category. If any of that resonates with you – then I'd recommend Zetteler.
Zetteler is an ideas-led strategic agency – this is born out of the fact that all the team are both interested and interesting. They take notice of what's going on in the world around them and take the time to invest in long-term relationships rather than looking for quick wins.
Sabine only works with clients she's passionate about, which means she's very genuine in her approach, and always goes the extra mile, taking the time to send things out in the post, beautifully presented with hand-written notes – which sound like small details, but they make all the difference. She is very honest with clients about what's achievable, which is very refreshing too.
I often recommend Zetteler – I know Sabine will make a good initial impression, establish a strong connection with the people I recommend her to, and deliver a solid, effective campaign.
I was nervous as I hadn’t worked with PR before, but approached Zetteler due to the fact that they specialised in working with artists and designers. They came to my studio, listened to my project proposal and immediately got what it was about, which gave me a massive confidence boost. With her knowledge and experience working in the craft sector, Jodi Moss was assigned to look after me and strategise how best to pitch my project. She was such a fantastic presence and influence all along the route. I couldn’t recommend the team highly enough. They have the ability and energy to push you and your work to people that you would have no clue to approach. I found the whole experience super-creative, interesting, surprising and fruitful.
Sabine Zetteler has always been a storyteller and a passionate connector of people and their causes. After joining the Standing Voice board of trustees in 2014, Sabine's knack for publicity – her unique way of amplifying and listening to the voices of others – has taken our charity from strength to strength. She and the rest of the Zetteler team do a wonderful job championing our work in front of a wide spectrum of audiences and have even travelled to Tanzania to lend us material support on the ground. Zetteler is selective about its clients, only pursuing projects it loves. It is to the great benefit of everybody at Standing Voice – our partners, beneficiaries, supporters – that we've been able to make the cut.
Zetteler's impact on Restoration Station has been HUGE! Their social media support and efforts during London Design Festival 2017 brought us dedicated new trainees, fantastic collaborators, new customers through the door and lots of lovely volunteers to greet them. The new Sunday opening hours supported and run by the Zetteler team have made a massive difference to the bottom line. Go team!
Zetteler connects you to the people you need to be connected with.
It has been a joy for the Norwegian Embassy in London to work with Zetteler PR. An unusually friendly and enthusiastic team, they invest time in truly getting to know their clients and audiences, making it a rewarding experience to work with them both professionally and personally. The team is competent, efficient and engaged, and it’s clear that everyone at Zetteler loves their job – something that rubs off on their clients. Where other PR teams can sometimes feel a little too pushy, Zetteler manages to combine hard-hitting campaigns with an authentic passion for the arts and the clients they work with. In other words: we would highly recommend Zetteler PR!
I don’t think I can think of any other PR agency as engaged, caring and conscious of their clients. None of the usual PR nonsense – I’ve only been met with a sincere interest and engagement with my projects, which have been given amazing opportunities. Working with Zetteler has expanded my network and put me in contact with key people, which has allowed my company to do more things in half a year than I’d ever hoped for.
Their endless selflessness, patience and genuine love for the projects and people they are involved with – both clients and contacts – makes working with Zetteler very pleasant and fruitful. Zetteler’s work is a complete game-changer.
We worked with Zetteler on a special project where 10 designers and 10 material researchers from southern Sweden were paired up to collaborate, explore and experiment for six months. We commissioned Zetteler to document the project through a series of short films.
Not only did the Zetteler team manage to tell the story of this intriguing encounter between design and science in a beautiful way – their presence and amazing sensitivity also enriched and elevated the conversations between designers and researchers and brought them closer together. The intimate and disarming interview sessions allowed for a friendly setting where the participants were able to open up and express themselves freely, pose questions that they had been too timid to ask each other and reflect on what they had learned from the experience. The Zettelers are not only master storytellers but are also wonderful human beings with a genuine passion for what they do and the utmost respect for the people and places they visit and portray through their amazing work. Working with them is an absolute privilege and we’re already looking forward to the next opportunity.
Zetteler are engaging storytellers who you can always rely on to show you something new and unexpected. The team have a clear understanding of the value of good design – a fact which is evident in everything from their client list to their stationery. The genuine enthusiasm they have for the people and the products they work with is infectious. Zetteler’s approach is people-focused. They have an established network of talented individuals at their fingertips, due not only to the fact they are great fun to work with, but also because they are unendingly generous with their time and expertise.
Zetteler does PR but not as you know it. If you are looking for an agency that thinks differently to the rest, Zetteler is for you.